Companies have long used search-engine marketing to lure online consumers. Now they’re looking to draw job hunters the same way, while scaling back on competing media such as job boards and newspapers.
Tag Archives: Recruitment
The Six Biggest Applicant Lies!
Although statistics vary widely, there is widespread agreement that a substantial number of resumes belong in the “fiction” section of the bookstore. The rate of fraud can be as high as 40% and higher according to different sources. Applicants certainly have the right to put their best foot forward, and puffing their qualifications is an tradition. But when puffing crosses the line into fabrication, an employer needs to be concerned. When you hire an applicant who uses lies and fabrication to get hired, the issue is that the same type of dishonesty will continue once they have the job.
Why Gen Y Is Going to Change the Web
“Generational change is radical change that occurs in an organisation or a population as a result of its members being replaced over time by other individuals with different values or other characteristics. Generational change generally presents both a real and a perceived crisis. In an organisation, the unspoken cultural values held by the longer serving [...]
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Part 1: Why Online? -Basic South African Internet Statistics
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A real alternative to job boards
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What is Google Buzz?
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Tweeting for talent
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Great careers website fridays #6
