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For all the continual media frenzy over Facebook and Twitter, the most remarkable social networking story of all may well be LinkedIn, the global social network for business professionals founded by serial Silicon Valley entrepreneur Reid Hoffman in December 2002.

Companies have long used search-engine marketing to lure online consumers. Now they’re looking to draw job hunters the same way, while scaling back on competing media such as job boards and newspapers.

Ok, some more information with regards to using LinkedIn as a recruitment tool.
This time an article from ehow.com
Use a Networking Website to Recruit Employees
Step1: Log on to LinkedIn using your company’s username and password (see Resources below).
Step2: Click on the “Jobs & Hiring” tab found on LinkedIn’s homepage. This is the jumping off point for [...]

Lou Adler from adlerconcepts.com provides some valuable information in terms of using LinkedIn to source for your business more effectively. Source: http://www.adlerconcepts.com
“LinkedIn is a great tool for finding passive candidates who want to be found. This is its little-discussed power. No one would publish their profiles otherwise. While some recruiters are still reluctant to jump [...]

Over coming weeks, we want to focus on how social networks should be embraced as a critical part of your companies recruitment advertising mix.
As previously discussed, traditional media (newspapers, magazines etc) as well as generalised job boards continue to lose their relevance in the modern world of recruitment,where business focus has shifted to that of [...]