In the next few posts we are going to focus on the social networking giant, Facebook – continuing our topic of recruiting using social networks.
Today we provide you with some very interesting official statistics regarding the network – from here we will start looking into the “to do’s” and “to do nots” of using the network from a recruitment perspective.
Like it or hate it, Facebook is here to stay.
The number of South Africans registered on facebook has now passed the 1 million mark, representing a total of more than 20% of SA’s online population and growing at an astonishing 33% every 6 months.
Big things are predicted for the social network in 2009, and this is one platform that you ignore at your own peril.
Facebook Statistics
- More than 175 million active users
- More than half of Facebook users are outside of college
- The fastest growing demographic is those 30 years old and older
- Average user has 120 friends on the site
- More than 3 billion minutes are spent on Facebook each day (worldwide)
- More than 15 million users update their statuses at least once each day
- More than 3.5 million users become fans of Pages each day
- More than 850 million photos uploaded to the site each month
- More than 5 million videos uploaded each month
- More than 24 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each month
- More than 2 million events created each month
- More than 20 million active user groups exist on the site
- More than 35 translations available on the site, with more than 60 in development
- More than 70% of Facebook users are outside the United States
- More than 660,000 developers and entrepreneurs from more than 180 countries
- More than 52,000 applications currently available on Facebook Platform
- 140 new applications added per day
- More than 95% of Facebook members have used at least one application built on Facebook Platform
Source – www.facebook.com
Next post we will delve deeper into the world of “Facebook Recruiting” – so stay tuned.
